Corporate Citizenship


Feeding Hope Supplemental Feeding Program

Program Description

Feeding Hope is a tripartite supplemental feeding initiative between Mead Johnson Nutrition (MJN) Philippines, the Kabisig ng Kalahi Foundation (Kabisig) and the Department of Social Welfare and Development (DSWD). The program is implemented in modules or groups of thirty (30) of the most malnourished school-aged children in selected communities nationwide.

The children beneficiaries are given nutritionally balanced meals and a cup of milk six (6) days a week over a six (6)-month period prepared by their mothers following a 28-day cycle menu.

The mothers of the beneficiaries are organized into groups and are the ones directly doing the feeding as well as the preparation of the meals – including all the budgeting and purchasing requirements for the project. The groups work in close coordination with their local government units and the DSWD representative in the area. A critical component of the program is the training and development of these mothers in the areas of nutrition, health and sanitation, parenting, alternative livelihood and financial management.

Items (handicrafts) produced by these mothers under the alternative livelihood component of the project are sold in Kultura (the country's biggest lifestyle retail chain) stores nationwide.

  • The Feeding Hope Program has been running for the past 10 years. To date, close to 45,000 of the most malnourished children from various communities have benefited from it.
  • Children beneficiaries are weighed before and after the 6-month feeding period to monitor the progress of the program. The consistent results show that the children's nutritional status have improved significantly, i.e. from severely malnourished to normal or a 98% improvement in overall weight and nutrition status.
  • The milk requirement of the project is provided wholly by MJN.

Kabisig ng Kalahi (Kabisig) is a non-government organization (NGO) founded by Vickie Wieneke to help children of families in depressed and marginalized communities get access to basic health services, proper nutrition, and education.

Department of Social Welfare and Development (DSWD) is the primary government agency in charge of developing policies and administering programs to address the needs of the marginalized (the poor, the vulnerable, the disadvantaged) sectors of Philippine society.

Local Government Unit (LGU) Public officials of the barangays and municipalities where the program is implemented also take part in the activities particularly in the organizing and training of the mother groups.